151 Guerrilla Marketing Ideas :: Samples

Today's Low-cost, High-impact Marketing Ideas focus on Samples.

For the full list of ideas, organized by category, check out this post.

1. You could also try giving out samples at various events. Even at family or work events...you could supply the give-aways or doorprizes and then place your business card or a tag with you Etsy info on them.
   
2. I leave soap samples and business cards in public restrooms.
   
3. I've got a purse full of soap samples....just let them ask me a single question even remotely related to soap, and they wind up with a free sample to try.
   
4. Have sent sample santas to stores in the past, and ended up with an order for 40 santas!
   
5. I made up some little bags with mints and some other candies and a business card in them and had friends put them in the lunch room where they worked! everyone needs and after dinner mint!
   
6. I have also sent "promo packages" to everyone in my family....The instructions are funny... "This is not for you! Give this to a friend or someone you know! If they buy from me you will get something extra special in your christmas card!"
   
7. I contacted by local community welcome wagon (they introduce all newbies to the city) and have asked them to include my sample package in their basket.
   
8. If you include any samples in orders, try including an extra "Tell a friend" sample that includes your store name and url.
   
9. showing my paintings in a local cafe has been my most successful marketing yet!
   
10. Most hospitals have volunteers that put together packets for new parents.
    
11. When I make a new soap that I want tested or critiqued, I'll bring mini-bars to work. Word has spread like wildfire and my colleagues are my best customers.
    
12. send out lip balm samples to local dentist's
    
13. If you include any samples in orders, try including an extra "Tell a friend" sample that includes your store name and url.

As mentioned in this post, the ideas in this post came from my snippets of ideas saved from Etsy forum posts over the last year. If you provided an idea listed here, please comment and I'll credit the idea to you with a link to your shop, ok?

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